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A really insightful read on their pick for the top seven macro factors that will shape our next ten years.

Sometimes it’s hard to see when the world is changing, even when the signs are all around. We think that even if a few major shifts happen, business will continue to operate the same way, people will continue to behave the same way, or that “society,” whatever that is, will still operate as it always has. But it’s clear that’s not true anymore.

A great read from McKinsey on global trends that will define our next several years. Hint: nothing is normal anymore.